How To Repurpose Content (Update)

We recently were asked by our inbound marketing partner Hubspot to write a blog post on repurposing content.

Naturally we wanted to repurpose it for all of our marketing channels, so we started with a "how to repurpose content" infographic:

After creating this infographic, we repurposed the content many more times:

guest blog post
email newsletter
dozens of tweets
snippets for Google plus, LinkedIn, and Facebook
scheduled posts and tweets for future re-play
and the following slideshare:

Repurposing is the most effective way to build your following on all of your marketing channels without constantly self promoting. It's fun, fast, and efficient. We hope this helps you get started repurposing content.

is the Head of Growth @ Lean Labs. He’s obsessed with replicating growth for deserving brands and has led Lean Labs to Inc. 5000 recognition, High Impact HubSpot Partner status, and achieved a 2CC Award. Kevin is also a Faculty Member for DigitalMarketer & M3 Mastermind.

A father of 3 based in Tampa, FL, Kevin loves nothing more than riding bikes and building brands! His personal motto? “Be grateful, yet unsatisfied.” Connect with Kevin on LinkedIn.

1 Min Read

Growth Marketing

Jul 08, 2015